Do YouTube Subscribers Matter Anymore?

By August 15, 2017 Thoughts, Video


A single take, informal discussion about whether YouTube subscribers matter anymore. This is my view as a creator of content but also as a subscriber to many channels on YouTube.

Are we at a point now where the feeds provided to us are so effective based on our viewing history that subscribing to a channel isn’t really necessary anymore? Is there more to it than that? What makes you subscribe to a channel? Is it because you want to be sure you’ll receive updates from that channel or is it purely because you enjoyed the content and the work put into it and feel that a subscription is a way of saying thank you? If you make videos, what matters to you? Subscriber count or views?

I’m not considering SEO and rankings at all here. Whether or not a high subscriber count means your videos rank better automatically is something that very few people can answer with anything other than theory and supposition.

Thanks for watching and offering your own thoughts and views on this subject.

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Check out this post related to how long video tutorials should be. Part 2 also offers some suggestions for new creators.

Join the discussion One Comment

  • Thanks for sharing your point of view. In my POV, “it depends” but many times, no, it doesn’t matter. When I had started my channel, my only purpose was to make my channel successful. For that, I had needed a huge number of subscribers. I know increasing subscribers is a slow process and I had wanted the quick results. So, I decided to go for the paid method and bought subscribers from ( because my purpose was to grow my channel, not to make money from it. This step helped me a lot and within no time, I had a huge number of subscribers.
    My whole purpose of telling this is that, for monetization, Subscriber doesn’t matter but to measure the channel’s strength and growth, Subscribers matters a lot.
    I also feel like YouTube (not Google AdWords) values subscribers count ahead of actual channel traffic, CPM rate, or community engagement. Why do channels with only a few hundred views a month, but 10k+ subscribers have access to tools that someone with 50k+ monthly views but under 1k subscribers are locked out of?!

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